Establishing a new franchise company is a complex and serious endeavor. In addition to addressing compliance with the many laws governing the field, there is the reality of assisting new, inexperienced franchisees on a daily basis. You can never forget that you will be assuming the responsibility for the success of these individuals who have placed their trust in you. They are investing their savings in their life long dream of owning a business, and they are counting on you to make their dreams come true.   Therefore, you must provide them with the best possible vehicle for their success. As an accomplished business person you can probably create many of these items yourself, but having expert guidance overseeing the assembly of your new franchise company greatly increases your, and your franchisee's, chance for success.   Following is a list of items on which you can obtain assistance through The Conceptual Edge: Operations manuals Sales materials Brochures Sales video Trademark protection Franchise registration Feasibility studies Financial projections Marketing plans Sales training Assistance with sales process Lead generating advertising Preparation of documents Assistance with hiring Problem solving Foreign licensing Training programs   Many of these items may already be partially developed and in use by your company. If so, they may need only fine-tuning to become an effective franchising tool.     YOUR INVESTMENT IN THE FUTURE   Each company is unique and each assistance program is tailored to the needs of the company, therefore, it is impossible to publish a general fee schedule. However, as a point of reference, typically the program that gives the new Franchisor the opportunity to install hundreds or even thousands of Franchises will cost less to create than the income generated by only one or two units over the lifetime of their contracts.   Therefore, your return on the investment for developing your franchise program has the potential of being quite substantial.